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Nathan Jenkins

Headline: Startup Member
Work status: Employed Full-Time
Skills: Business, French, Languages, Management
Next step: Upon graduating, will join a Canadian investment bank
Interested in: Meeting new people, Mentoring, Professional opportunities, Promoting my startups, Receiving feedback
Tags: finance, microfranchise, water
Schools: York University

WORK EXPERIENCE

Employer: Cundari, Toronto, ON
Position: BMW Account Coordinator, Summer Intern
Time period: January 2009 - Present
Description: With over 160 employees, Cundari is one of Canada’s largest independently owned communications agencies
Selected by CEO to advise the CMA Conference Board; led focus groups to identify opportunities for growth within new segments. Resulted in three conference-development recommendations
Investigated opportunities to enter new customer segments aligning with the repositioning of the BMW X3. Presented recommendations to client which were later adopted
Collaborated across teams to create and present thought leadership package; resulted in two client leads

Employer: RBC, Toronto, ON
Position: Client Acquisition Strategy, Summer Intern
Time period: January 2008 - Present
Description: Performed a market analysis to uncover gaps in service for an attritional client segment. Identified an unmet need within the Retail Banking marketplace and made recommendations concerning customer retention and acquisition strategies
Created preliminary proposals for the development and execution of new client acquisition projects, including vendor sourcing, program design, and distribution. Project is being adopted for implementation
Collaborated in senior working group to rapidly rollout a client acquisition program at retail branches nationwide

Employer: RBC, Toronto, ON
Position: RBCp2p, Blogger
Time period: January 2008 - Present
Description: Voted into position from amongst 120 video submissions in a nation-wide, online ballot. Represented the Bank at RBC-sponsored events. Promoted RBCp2p and RBC Student Banking
Grew Blog readership by 15% with weekly posts covering a students’ perspective on topics such as savings, travel and entrepreneurship.

Employer: Apex National Business Conference
Position: VP Marketing
Time period: January 2007 - December 2009
Description: Managed a team of four to segment and target two new groups of student delegates nationwide
Implemented a comprehensive strategy that grew the number of conference applicants by 29% and reduced pre-conference delegate dropout by 67%
Created a new partnership with York-Sheridan Design, leading to the creation of numerous other club-faculty partnerships

Employer: Deedz Homeless Outreach
Position: President
Time period: January 2006 - December 2008
Description: Led a group of over forty students on biweekly outings to feed and encourage Toronto’s homeless, handing out more than 100 bagged lunches per night
Worked on a team to organize Deedz’s yearly fundraising initiative – a 32 KM run from York U to Union Station- growing donations by 20% to over $3,300 between 2007 and 2008

EDUCATION

University: York University
Time period: 2006 - 2010
Degree: BBA, Finance

Nathan's Startups (1)

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  • DrinKup©

    DrinKup© is a social enterprise which enables local entrepreneurs to provide clean water to those who need it most. These entrepreneurs rent a mobile water filtration unit and have the opportunity to collect and sell clean water to the community.