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Advising startups, Brainstorming, Finding experts, Finding mentors, Finding team mates, Getting press, Giving back, Growing my group, Helping friends, Helping members of my groups, Meeting new people, Mentoring, Offering Expertise, Partnering with other groups, Promoting my startups, Providing services to startups, Raising money, Recruiting, Recruiting for my startup, Sharing my projects
Tags:
app store, chartboost, charts, installs, iphone, monetization, rankings, san francisco, tap tap revenge, tapulous
Schools:
ESADE Business School, University of Michigan System - Ann Arbor
I'm passionate about life. I have big goals and I'm determined to make them happen.
I recently co-funded ChartBoost. Before that, I was one of the early employees at Tapulous (acquired by Disney). I worked on the monetization of Tap Tap Revenge from 5 to 50 million users.
Led a studio in the development of two products since conceptualization until launch. Was responsible for the monetization and launch strategies. Reached the App Store ranks in only 3 days. Was in charge of the overall project management and worked on game design and level design.
Employer:
Tapulous
Position:
Business and Revenue Associate
Time period:
March 2009 - August 2010
Description:
Monitored daily revenues and was responsible for optimizing advertising networks, virtual goods and install campaigns for the Tap Tap Revenge franchise. Successfully launched the virtual goods store in Tap Tap Revenge. Conceptualized, defined and executed several deeply integrated marketing campaigns in Tap Tap Revenge. Worked with Fox, Sony and Disney amongst others. Coordinated several product launches planning and executing marketing activities, monitoring performance and consistently reaching the App Store ranks.
Employer:
McKinsey & Company
Position:
Business Analyst
Time period:
May 2007 - August 2007
Description:
Turnaround project for a logistics company: created models to identify client’s 10 most profitable products and the 20% of products causing 80% of warehouse incidents; built tool to measure, control and improve critical Key Process Indicators to help client achieve profitability.
EDUCATION
University:
ESADE Business School
Time period:
2003 - 2008
Degree:
BA
University:
University of Michigan System - Ann Arbor
Time period:
2008
Degree:
Entrepreneurship , MBA
PUBLICATIONS
Articles:
www.blog.chartboost.com
INFORMATION
Sports:
Hiking, skiing, swimming, biking, paddle, tennis and rackets in the beach
Hobbies:
Adventure traveling, backpacking, climbing mountains, camping in the Pyrenees, family lunch on Sundays, singing and playing the guitar, visiting European cities, dreaming
This is my doctoral thesis project. Quantitative and qualitative methods are used to collect data on 600 organizations that provide water in Argentina. Social network analysis is used to understand how the structure of the network to which thes...
rPath’s technology simplifies the distribution and consumption of applications via virtual appliances and cloud computing and enables sustainable appliance lifecycle management
ChartBoost
